by Lori Clark | Oct 18, 2024 | Branding
When building a memorable brand, visual identity is one of the most important elements you need to get right. It’s more than just choosing an eye-catching logo or picking the perfect color scheme. A strong visual identity creates an emotional connection with your...
by Lori Clark | Jun 12, 2024 | Branding
Choosing the right graphic design style for your brand is crucial for making a lasting impression on your audience. Two popular approaches are minimalist and bold graphic design styles. Each has its unique characteristics and advantages, and understanding their...
by Lori Clark | Jan 9, 2023 | Branding
The marketplace is getting more and more saturated. Because of this, it’s becoming harder for companies to make connections with consumers. So how do you stand out in a sea of similar companies? The answer is branding. What is a brand and how do you create one...
by Lori Clark | Sep 19, 2022 | Branding
A brand is defined as a name, design, term, symbol, or any other distinctive feature that differentiates one entity from the others. If you want to attain business success, branding is one of the things that you should focus on developing early on. Running a business...
